UnionPay International has announced the inauguration of the UnionPay Quickpass (NFC (Near Field Communication) / Contactless and Host Card Emulation (HCE) on Keenu POS terminals in Pakistan, through which consumers can make fast payments by tapping their UnionPay cards at KEENU POS terminals at more than 7,000 + dealers in Pakistan.
This is the first time that any payment system, Fintech or Bank has rolled out this service to offer more convenient and safer payment experience to the Pakistan market.
It is certified to EMV standards enabling UnionPay Cardholders to transact seamlessly via NFC-enabled cards, HCE-enabled Mobile App & Smart Phones at multiple locations from grocery stores, supermarkets, department stores, restaurants and other merchants.
It is apparent that the COVID-19 pandemic is still ruining global economies through which we saw a shift in the paradigm of what was considered the norm, particularly in terms of how payments are made.
The WHO has begun to promote the use of contactless payments and digital transactions have shown a boon with 23 percent growth in the last month alone, and the pandemic has also spurred the need for contactless payments for more than 30 percent of global consumers.
UnionPay has introduced QuickPass / contactless payments on the Pakistan market with its Fintech Partner Keenu as a credible alternative to conventional payments in response to the obvious need for a safer payment solution and addressing social distance guidelines. For publicly shared devices such as POS terminals for card contact payment (Magstripe and Chip), this solution is particularly important.
Syed Amir Raza of Bank AL Habib stated that the bank has always endeavored to promote digital payment technologies & solutions that not only bring convenience to customers, but also enhance customer experience in this Covid-19 pandemic especially.